Challenges in joint place branding in rural regions

نویسندگان
چکیده

برای دانلود رایگان متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

the place of iranian public diplomacy in central asia

چکیده: نسبت به کارکرد و ماهیت دیپلماسی عمومی در جهان امروز نظریه های متعددی بیان گردیده و جایگاه آن در کنار نظریه های دیگر در محافل آکادمیک و دانشگاهی بررسی و تحلیل گردیده است. نظر به اهمیت دیپلماسی عمومی و جایگاه آن در سیاست خارجی ایران این نوشتار با تمرکز بر دیپلماسی عمومی در منطقه آسیای مرکزی تهیه و تنظیم شده است. این ضرورت از آنجا ناشی می شود که اولاً مفهوم دیپلماسی عمومی در سیاست خارجی ای...

15 صفحه اول

The Four R’s of Place Branding

This paper is part of a research agenda that adopts the paradigm of co-creation to analyse the process and practice of place branding with the intention of recommending a set of principles for place branding. This particular research investigates the interactions and relationships between people and their place to identify the constructs that are interwoven into those interactions and which inf...

متن کامل

Joint Confidence Regions

Confidence intervals are one of the most important topics in mathematical statistics which are related to statistical hypothesis tests. In a confidence interval, the aim is that to find a random interval that coverage the unknown parameter with high probability. Confidence intervals and its different forms have been extensively discussed in standard statistical books. Since the most of stati...

متن کامل

Study of Water Quality in Rural Regions of Northeastern Iran

Background; Providing Safe drinking water is a prime concerninany community. This analytical study was carried out to evaluate the microbial quality of drinking water in rural areas of northeastern Iran. Methods;The water microbial quality was determined in all villages (a population of 53047 people), in 3 rounds and based on 3 measurements, i.e. Total Coliform, Fecal Coliform, and Heterotro...

متن کامل

Identification the Main Challenges of Medical Tourism Branding in Ardabil Using the Grounded Theory Approach

Background & objectives: Today tourism is considered as the largest service industry in the world. Because of the regional situation, professional staff and quality medical centers, health tourism is one of the areas where our country has a high competitive advantage. In spite of these advantages, attracting customers is a challenge in becoming a medical tourism brand. In this regard, this pape...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: Place Branding and Public Diplomacy

سال: 2013

ISSN: 1751-8040,1751-8059

DOI: 10.1057/pb.2013.18